About This Project

We were proud to partner with the West Midlands Combined Authority (WMCA) to produce a dynamic video promoting BEAS—the Business Energy Advice Service. This initiative supports businesses in the region by providing expert advice on improving energy efficiency, reducing costs, and embracing sustainable practices. The video was designed to raise awareness of the service and encourage businesses to take advantage of its valuable resources.

Using a mix of 2D animation and live-action footage, we created a compelling and informative piece that showcased how BEAS works and the benefits it offers to prospective businesses. The 2D animation brought key concepts to life with engaging visuals, while the live-action footage added authenticity, featuring real-world business environments and relatable scenarios. By scripting the video based on WMCA’s key points brief, we ensured the messaging was clear, impactful, and aligned with their objectives.

This project demonstrated our expertise in delivering high-quality video production for government institutions. By blending creative animation with live-action storytelling, we highlighted the importance of BEAS while making the information accessible and engaging. The result was a powerful tool to help WMCA connect with businesses and drive positive change across the region.